Saturday, September 8, 2007

The Nature Analogy For Young Professionals

It was an interesting conversation I was having with one of our youngest team members. She got an exciting offer from an organization, where she was to lead a team in her area of specialization. Since the company operated in a wider marketspace, she was perhaps the only resource engaged in this particular line of work.

The salary offered was quite a large sum, and we were having a very open conversation on her options. While the offer was exciting, i knew she still had a lot to learn.

I had an example, which i shared.

Farmers follow a very interesting approach. The growth from seed to sapling is typically done under controlled conditions. And later when saplings have reached a certain size, they are moved on to the actual fields, to grow, to face nature.

In todays' scenario where there is a shortage of talented and experienced professionals, many a young professionals are made to wear large shoes.

The idea is not to discourage young professionals, but to share a story we see in nature. After all the same rules apply


Sunday, September 2, 2007

The first post. Why blog?

I have been part of the internet phenomenon since 1997. Offering internet marketing & advertising solutions to marketers. Banners, emails, search ads, websites, virals, affiliate, and the list just goes on and on. Every new day, one is pleasantly surprised with another cool internet app that gives us another opportunity to connect users and marketers.

Blogs have been there for quite some time now. When i read through some of the blogs, i am very impressed with the commitment shown by avid bloggers, to a seemingly trivial hobby of talking out their minds. This also raised the question, why do people blog?.

If i were to imagine the net to be a big big room and blog posts as loud speeches, it would be a very noisy room.

Do blog writers, read other peoples blogs? It wont work if its a one-way street.

I dont have an answer yet, let me search...